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QUIZNOS to expand through convenience store locations

02 Mar 2010

US sandwich chain Quiznos is to expand at convenience store and forecourt locations, The Wall Street Journal reported. Quiznos began opening outlets within convenience stores and petrol stations such as BP, Chevron and Circle K last year and now has 175. It plans to double this number next year and then double it again by the end of 2012, to reach a total of approximately 700 locations, The Wall Street Journal said. It also intends to add traditional Quiznos outlets at the same rate. "A lot of people are working two jobs in this economy and are busier and busier, and convenience is becoming more and more important," said Quiznos Chief Executive Rick Schaden.

Quiznos said its convenience store locations generate almost double the sales per square foot of a traditional Quzinos and should contribute a total of USD250 million in sales by the end of 2012. From March, these locations will serve a breakfast menu including cinnamon rolls and biscuit-and-egg sandwiches.

Source: Planet Retail